Nichole Bauer Named LSU Emerging Scholar Rainmaker

March 2, 2022

Nichole Bauer, Ph.D.BATON ROUGE—Nichole Bauer, associate professor in the LSU Department of Political Science in the College of Humanities & Social Sciences and LSU Manship School of Mass Communication, has been named as a 2021 Rainmaker by the LSU Office of Research & Economic Development (ORED). ORED, in partnership with Campus Federal Credit Union, selects six faculty members who balance their teaching and research responsibilities while extending the impact of their work to the world beyond academia.

Bauer received the Rainmaker Award for Emerging Scholar in the Arts, Humanities, Social & Behavioral Sciences category for her exceptional research, creative activities and scholarship. Rainmakers include faculty who are at the early, middle and senior stages of their careers and have established track records in securing external research funding and publishing in high-impact journals.

“Dr. Bauer’s ability to produce high-quality scholarship is apparent in not only her publication record, but also the number of peer-reviewed articles she has published over the years and the places where her work is found,” said Troy Blanchard, dean of the College of Humanities & Social Sciences.

Robert Hogan, R. Downs Poindexter Professor and chair of the Department of Political Science added, “Dr. Bauer is a talented teacher and mentor to her students. I am very happy our students have an opportunity to be trained by a professor engaged in such cutting-edge research.”

“Dr. Bauer’s scholarship is critical to the intersection of political communication and gender bias,” said Josh Grimm, interim dean of the LSU Manship School of Mass Communication. “She is fiercely passionate about her research, which is evident in her tremendous scholarship and commitment to teaching and facilitating impactful research among our students. We applaud Dr. Bauer for this well-deserved honor.”

Jointly appointed in the LSU Manship School of Mass Communication, Bauer conducts research on gender and politics, specifically focusing on how strategic political communication affects the way voters form impressions about women in politics. She received a 3-year grant from the Louisiana Board of Regents to create a Gender & Politics Research Lab that supports undergraduate and graduate researchers who will help conduct experiments, public opinion studies and news content analyses.

“It’s such an honor to be recognized for my research, especially among so many talented scholars at LSU,” said Bauer.

Bauer is the recipient of the 2019 LSU Alumni Association Rising Faculty Research Award and the 2018 Gender and Political Psychology Network Emerging Scholar Award. Her book, “The Qualifications Gap: Why Women Must be Better than Men to Win Political Office,” was published by Cambridge University Press and won the Robert E. Lane Award for the best book published in political psychology in 2021. 


About the LSU College of Humanities & Social Sciences:

The LSU College of Humanities & Social Sciences positions students, faculty, and staff to be visionary leaders in their respective fields, a tradition of excellence that began with the college’s inception in 1908. For more news and information about the LSU College of Humanities & Social Sciences, visit Like us on Facebook (@LSUHSS) or follow us on Twitter (@LSUHSS) and Instagram (@lsu_hss).

About the LSU Manship School of Mass Communication:

LSU’s Manship School of Mass Communication ranks among the strongest collegiate communication programs in the country, with its robust emphasis on media and public affairs. It offers undergraduate degrees in public relations, journalism, political communication, digital advertising and pre-law, along with four graduate degree programs: Master of Mass Communication, Ph.D. in Media and Public Affairs, Certificate of Strategic Communication and a dual MMC/Law degree. Its public relations students were recently ranked the #1 team in the nation, and its digital advertising and student media teams frequently earn national recognition. Like us on Facebook (@ManshipSchool) or follow us on Twitter (@ManshipSchool), Instagram (@ManshipSchool) and LinkedIn (LSU Manship School of Mass Communication).

Additional Links:

Rainmaker Awards:

Campus Federal Credit Union:



Sarah Gaar Keller | LSU College of Humanities & Social Sciences | 

Aariel Charbonnet | LSU Manship School of Mass Communication |