Applied Sport Management Conference at LSU Bridges Academics and Practitioners



Dean Damon Andrew, Keynote Speaker Dr. Donna Pastore, and Kinesiology Assistant Professor J. Michael Martinez at the 2016 ASMA Conference.

The inaugural Applied Sport Management Conference was held February 25-27, 2016 on LSU’s campus at the Cook Conference Center.

The conference boasted more than 50 attendees, 33 of which were students. Fifteen states and more than 25 universities were represented at the conference, including Auburn University, Mississippi State University, Texas A&M University, and the University of Arkansas.

The conference included an academic portion and an industry-focused portion with a career fair for students and breakout sessions focused on success in the industry.  

Highlights included keynote speaker Dr. Donna Pastore, a Lifetime Achievement Award recipient and professor of sport management at Ohio University, and more than 10 other presentations by professors and practitioners.

Covered topics included factors affecting student-athletes’ choice of major, athlete social media brand promotion, career mobility among female collegiate administrators, sport and campus relationships, and more.

Brody Ruihley, an attendee from the University of Cincinnati, said he enjoyed the conference’s size and content.

“Smaller conferences and organizations are so beneficial for camaraderie, PhD student interaction and collaboration,” Ruihley said. “I look forward to coming back.”

The three-day conference bridges academic and practitioner aspects of the sport industry. Geared toward emerging scholars and graduate students with opportunities to present the latest research of an applied nature, the conference also provides a venue for future sport industry professionals to connect and learn from industry leaders.

The Applied Sport Management Association seeks to promote applied research in the field of sport management. Membership is open to both academics and graduate students affiliated with sport management programs across the nation. The association aims to bridge the gap between academic scholars and industry practitioners through the Journal of Applied Sport Management and the new annual conference.



The career fair portion of the 2016 ASMA Conference.




A poster presentation on the role of game attendance in service quality, a study of the Korea Ladies Professional Golf Association.

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The LSU School of Kinesiology advances the understanding of physical activity, sport, and health to optimize the quality of life for diverse populations through excellence in teaching, learning, discovery, and engagement.

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The College of Human Sciences & Education (CHSE) is a nationally accredited division of Louisiana State University. The College is comprised of the School of Education, the School of Leadership and Human Resource Development, the School of Kinesiology, the School of Library and Information Science, the School of Social Work, and the University Laboratory School. These combined schools offer 8 undergraduate degree programs and 18 graduate programs, enrolling more than 1,900 undergraduate and 977 graduate students. The College is committed to achieving the highest standards in teaching, research, and service and is continually working to improve its programs.

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