Asha S. Winfield
Assistant Professor, Doris Darden II Professor | 215 Hodges Hall | 225-578-7621 |
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Email asha s. winfield
Biography
Dr. Asha Winfield is an assistant professor at LSU’s Manship School of Mass Communication and a creative scholar whose work blends visual storytelling with qualitative research. As a filmmaker and researcher, she explores the narratives, rituals, and practices of Black individuals and communities in media, culture, and society. Her interdisciplinary approach integrates several theories to highlight the connections between audience reception, memory-making, and health behaviors.
She founded The Storytellers Lab at LSU in 2022, a space where she collaborates with students on innovative documentaries and arts-based qualitative research. Her scholarly contributions appear in journals like Health Communication and Women’s Studies in Communication, as well as in books and digital forums. Dr. Winfield’s work bridges theory and creativity to center the voices and stories.
Selected Publications:
Peer-Reviewed Journal Articles
Lundgren, K. J., Beard, D., Bloom, Z., Burke, C., Carlson, E. B., Gouge, C., Jordan,
J., Rogers, B., Sirek, A., & Winfield, A. S. (2025). Deficit, exploitation, beauty,
opportunity: Academics and practitioners talk rural health and the rhetoric of health
and medicine. Rhetoric of Health & Medicine, 8(2), 256–280.
Winfield, A. S., Cupid, S., Sanders, M., Evans, T. Z., Butler, D., Harris, R., & Smith,
T. R. (2025). The Little Mermaid and little Black girls: An exploration of the Dark
Fantastic and Disney’s Black Ariel. Science Fiction Film & Television, 18(3), 379-409.
Winfield, A. S., Mushtarin, N., & Jordan, J. (2025). Love and Tradition of the Grand
Design: Exploring Culturally Responsive Qualitative Methods With Intergenerational
and Intercultural Teams and Participants. Qualitative Health Research, 35(4–5), 491–505.
Winfield, A.S., Hickerson, H., Doub, D. C., Winfield, A. R., McPhatter, B. (2024).
Between Black Mothers and Daughters: A Critical Intergenerational Autoethnography:
On The Silence of Health Disparities and Hope of Loud Healing. Frontiers in Communication.
https://doi.org/10.3389/fcomm.2023.1185919
Medhurst, J. M., Winfield, A. S., & Harris, T. M. (2022). "I Wish I Had A Time Machine":
Looking B[l]ackward at ABC's The Wonder Years (2021) through the Recuperation of Black
Public Memory & Afro-Nostalgia. Journal of Contemporary Rhetoric, 12(3).
Winfield, A. S. (2022). Body, Blood, and Brilliance: A Black Woman's Battle for Loud
Healing and Strength. Health Communication. https://doi.org/10.1080/10410236.2020.1826656
Book Chapters
Harris, R.K. & Winfield, A.S., Baffour, A.F., & Renwick, M.J. (forthcoming; in print
2026). A Black Mothers' Mixtape: Exploring Sonic Representation of Black Motherhood
in Black Horror. In C. Santos, R. Davison, & S. Revilla-Sanchez (Eds.), Mothers, Mothering,
Horror and Terror in Television, Film, and Literature.
Winfield, A.S., Mushtarin, N., Brown, A., Doub, D., Hickerson, H. (2025). A Collective
Disruption: Doing Duoethnography With/As Black Women. In M.L. Boucher, Jr. (Ed.),
Light a fire, watch it burn: Disruptive Qualitative Methods in Education. Stylus Publishing,
LLC.
Winfield, A.S., Sanders, M., Harris. R., Hickerson, H., & Smith, T.R. (2025). Where
are all of the Black Kids?: A Contemporary Search for Black Youth in the Fantastic
Worlds. In I. Nash & R. Hains (Eds.), Supernatural Youth in Media.
Cupid, S., Harris, T. M., Winfield, A. S., Harris, R., & Butler, D. (2024). "Abbott
Elementary" and the Resilient Black Girl Dork: Reimaging Black Womanhood. In T. Dixon
& D. Mastro (Eds.), US Media and Diversity (pp. 158–181). Routledge.
Public Scholarship – Digital Essays & Reports
Renwick, M., & Winfield, A. S. (2026, February 16). The Stories We Find in Spaces,
the Memories We Share in Place: An Interdisciplinary & Intersectional Exploration
of Culture, History, and Placemaking. InMediaRes. https://mediacommons.org/imr/content/stories-we-find-spaces-memories-we-share-place-interdisciplinary-intersectional-exploration
Renwick, M. & Winfield, A.S. (2026, February 16). Black Placemaking Across Terrains:
Exploring and (Re)defining the Culture & Place of Black Philly. InMediaRes. https://mediacommons.org/imr/content/black-placemaking-across-terrains-exploring-and-redefining-culture-place-black-philly
Winfield, A. S., & Evans, T. Z. (2026, January 21). Re-envisioning Interdisciplinary
Labs as Research Homes. PsychDiscourse Online. https://www.psychdiscourse.com/interdisciplinary-labs-as-research-homes/
Harris, R. & Winfield, A. S. (2022, October 6). Strength & Visibility in the Ordinary:
Jordan Peele's Use of Black Women in Black Horror. InMediaRes. https://mediacommons.org/imr/content/strength-visibility-ordinary-jordan-peeles-use-black-women-black-horror
Winfield, A.S. (2021, February 12). Black History, Gospel Music & Something Like Black
Girl Magic In Lovecraft Country. InMediaRes. http://mediacommons.org/imr/content/black-history-gospel-music-something-black-girl-magic-lovecraft-country