MassMutual Louisiana Boosts LSU PSI With Gift

group with check

​Cale Smith, general manager at MassMutual of Louisiana, presents Dean
Richard White Jr. with a check to the LSU Professional Sales Institute.

February 15, 2016

BATON ROUGE – The LSU Professional Sales Institute, housed within the E. J. Ourso College of Business Department of Marketing, recently received a $75,000 gift from MassMutual Louisiana.

It is the first major donation to LSU from the company to support an academic program.

“The gift will be primarily used for program support and growth,” said Greg Accardo, director of the Professional Sales Institute. “The PSI operates as a public/private or corporate partnership for the education, training and development of professional sales leaders and to the discovery and dissemination of sales knowledge.

“Our corporate partners use these opportunities to make an investment into their future sales force needs by investing in the PSI.”

MassMutual Louisiana is recognized as a corporate partner within the E. J. Ourso College of Business and is a charter member of the PSI. It provides financial solutions to more than 9,900 clients across Louisiana and the Mississippi Gulf Coast through products and services such as annuities, investments, life insurance, long-term care, etc.

About the Professional Sales Institute
The Professional Sales Institute (PSI) is a partnership between LSU and industry, dedicated to the discovery and dissemination of sales knowledge and to the development of professional sales leaders. From the curriculum perspective, it offers a professional sales concentration within the marketing BS degree, which consists of three classes – professional sales, sales management, and a sales practicum. One component of the PSI assists companies looking for interns and full-time professional sales employees.

The LSU Professional Sales Institute was named one of the 2015 top professional sales program​s by the Sales Education Foundation. The list of Top Universities for Professional Sales Education recognizes programs that develop future sales professionals and advance the sales profession.

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Angela McBride
LSU E. J. Ourso College of Business