Undergraduate Researcher Spotlight: Allie Doise

 

Social Media and Agricultural Policy Educational Effort by Allie Doise

Project Description

This project evaluated government’s and interest groups' use of social media to advocate, educate and lobby for different agricultural policy topics. The collection process involved documenting data from 25 different social media accounts throughout the entire months of February and March of 2018. The accounts observed included the Facebook and Twitter pages of House and Senate Ag Committees chairmen and ranking members, general farm organizations, resource and environmental lobby groups, commodity organizations, cooperatives, consumer food lobby groups, nutrition, food safety and quality lobby groups, and general agribusiness organizations. Each account was evaluated Monday, Wednesday and Friday of each week throughout the two months of observation. Each post was recorded and grouped into a category based on its relation to one of the twelve Farm Bill titles. The project further studied trends that changed the topics, and each groups most popular topics and posts. View details about this project.

 

Biography

Allie Doise is a Senior in the Department of Agricultural Economics and Agribusiness. She is from Elton, Louisiana. During her undergraduate studies at LSU she has been part of many on-campus organizations — AgBusiness Club Member, 2014-15 College of Ag Les Voyageur, Kappa Kappa Gamma Sorority Member, Fall 2015, Spring 2016, Fall 2017 Dean’s List, and Fall 2016, Fall 2017 President’s Honor Roll. After graduating in May she plans to continue working with the Louisiana Farm Bureau Info and Pubic Relations Department. In the fall, she will be returning to LSU to pursue a Masters degree in Mass Communications. After Grad School, she plans to bring the knowledge gained from her masters studies back to the agricultural industry. Her goal is to open a public relations firm specializing in agricultural businesses as she wants to work on filling in the gap between producers and consumers. She wants to help these businesses utilize certain digital communication platforms.