Dr. Lance Porter
With more than 19 years of marketing experience, Professor Porter has focused on digital media since 1995, when he built his first commercial website. Before coming to LSU, Porter spent four years as the executive director of Internet marketing for Disney. There, he oversaw the creative and media strategies for more than 80 films and won a Clio Award for excellence in advertising. He currently teaches advertising creative strategy and campaigns and is the director of the Manship School Social Media Analysis and Creation lab (SMAC). His research focuses on digital media effects. He holds a joint appointment with the Center for Computation and Technology (CCT). He recently was awarded the prestigious Rainmaker Award in 2017.